Thailand Business News
June 10, 2026
The Machine Majority: How Bots Have Taken Over the Internet
- Bot traffic now accounts for 57.5 percent of all web requests, with automated activity officially surpassing human traffic for the first time in internet history. Roughly 40 percent of all internet traffic is classified as malicious, including scraping, credential stuffing, and denial-of-service attacks, marking seven consecutive years of growth.
- Beyond malicious bots, autonomous AI agents are emerging as a transformative force, growing 8,000 percent in 2025 alone. The entire digital economy — built on assumptions of human attention, ad impressions, and session-based analytics — is now structurally misaligned with the traffic actually flowing through it, creating significant consequences for publishers, investors, and platform operators.
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